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What is good LTC:CAC ration for SaaS Startup?

by Stalia

To improve LTV, there are three metrics brands can increase:
Gross Margin,
Purchases, and
Average Order Values (AOV).
Someone within the company must also own the “gross margin” metric by always improving on margins

Let me know what ration is good for SaaS Startup

What is a Good LTV-CAC Ratio for a SaaS Startup?
  1. 3:1
  2. 4:1
  3. 5:1
  4. It Depends ( Comment below )
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Avatar for Stalia Stalia
on November 14, 2022
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