What is the Best Email Marketing Software?
Hey Guys,
We are using Mailchimp to send our daily newsletter to 50K+ subscribers, but we are seeing low deliverability these days and Mailchimp doesn't have enough data to analyze what's working and what's not.
So we are thinking of moving to a new email marketing software.
Which email marketing software do you think is best?
Below are the few things we want to do -
Creating different levels/tag
Creating different segmentation
Using ML to send email effectively
Creating marketing automation for the onboarding process
Double opt-in
Creating referral program
A nice dashboard to see different metrics
Trending on Indie Hackers
They are my personal heroes: https://www.mailerlite.com/
At your level, i think you're right to be moving away from Mailchimp. Active Campaign meets all your criteria - and is reasonably priced - it also has a visual interface for building automations, which i particularly like.
One challenge is that - as you may know - most providers charge based on subscriber count (having checked prices between mailchimp & AC are in a similar ballpark), so good idea to clean up your list before you commit to package.
I might be inclined to work on the deliverability piece first though, ensure you are doing all you can to optimise for deliverability. Some issues may be down to mailchimp, but with others, unless fixed, moving may not help that much.
I'd be happy to show you around the Active Campaign platform via zoom and help get you set up should you decide to go with it.
Actually, i just checked and it doesn't look like AC can do the referral program, however i did find this: https://www.activecampaign.com/blog/referral-program-activecampaign-and-sparkloop
... which would require another subscription, which you'd want to budget for.
You can try Getresponses email marketing tool
hi Himanshu,
here is my gmail, i can help for some programs
[email protected]