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What it means not to be featured on Product hunt?

When you submit a product on Product Hunt, it isn't guaranteed that it will be featured on the homepage.
I wrote an in-depth article about the topic in September 2024 and how it makes Product Hunt unreliable for indie hackers.

Since then, things have changed again:

  • Currently, 25 products are featured each day
  • Featured products get 50 upvotes headstart and are more visible in the first 4 hours of the launch
  • You still have chances to catch up with the featured products but it requires a lot of work

I explained it in more detail in my latest video: https://www.youtube.com/watch?v=0UkgvpegZqs

PS: If you are looking for help to launch on Product Hunt, do not hesitate to get in touch. I hunted more than 75 products

on June 25, 2025
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    How do you get featured?

    1. 1

      It is a manual curation by Product Hunt team. Unfortunately, there isn't any clear rules about it so it's mainly about getting lucky.

      For indie hackers, I recommend to do as no-frill preparation as possible to not waste resources in case you are not featured.

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