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What kinds of posts would you like to see more/less of on Indie Hackers?
By
Courtland Allen
January 14, 2019
What kind of post would you like to see more/less of from your fellow Indie Hackers, and why?
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Why
Kind of self-serving. I like to write about my own progress on IH because just writing it out helps me think about my strategy. But I also like seeing other people think through their problems.
It's fun seeing a "normal" week/month/quarter because most people only think of posting when they have extreme experiences (e.g., "I had an amazing launch on ProductHunt!"). But I'm interested in the more everyday problems. Like your MRR is $100 this month. How do you plan to get it to $200 next month? How do you want to grow your traffic? How do you prioritize new features with bugfixing?
Love those prompts at the end of your post. I've been thinking for a while that I should be doing community-wide prompts like that. It's on the roadmap, but I've got just a couple steps to go before I'm there.
For example, one important pre-req is that posts you make on your product page should be candidates for making it to the homepage. (This is more-or-less done, just need to deploy, but it's part of a larger set of changes that I'm still working on.)
Another useful thing would be allowing users to set goals. It can be the number of users, MRR or other metrics that are common in many products.
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I like the idea of weekly or monthly updates where you can share your goals, the challenges you face and where you want to get next week/month.
I'm about ready to launch my first serious app (a mobile app and website). I was thinking of making a post on here about my tech stack, route to product idea, timetable, priorities, marketing strategy, etc. Does that sound reasonable?
I'd wait to share your experience until you're a week or even a month in.
To me, it's not so interesting to see products at the idea stage. And it's too easy for everyone to sit around talking about theoretical products and making lots of plans about how they might build it.
It's much more fun to see someone who's already out there building something and hear what's worked, what hasn't, and what they're going to do next.
Alright, fair enough. I'll hold off then.
Just my opinions:
More posts for the purpose of good back-and-forth discussion. I think there's a pattern of people using IH just to drop their blog posts / self-promote. I think it's a hard challenge for IH to allow promotion and content linking while still keeping it genuine, so I don't have any ideas for solutions.
I think the daily update threads that @Harlem has been posting are good because they get people talking about the concrete aspects of running an indie business, which is a major selling point for me.
It might cool for IH to compile a list of stickys/faqs about best practices for different aspects of starting a business. You'd basically be keeping IH's finger on the pulse of the startup meta (you like Starcraft according to twitter, so I figure I can use that word :) ). I think ProductHunt tries to do this but they're too promotional for a reader to be able to cut through to whatever the truth is, IMO.
I think some of this stuff, like the discussions, will improve automatically as the userbase grows.
A SaaS business is 60% marketing, 8% admin, and 32% technology. We need more marketing posts.
Totally agreed.
Quick question : How did you come up with those numbers?
Folks who have built great SaaS products, became very successful, then sold those assets, blog about theses numbers.
Anyone who believes technology sells itself is dreaming.
Read this guys blogs: https://www.quora.com/profile/Jason-M.-Lemkin
https://www.indiehackers.com/@eelcoj/running-a-business-is-80-marketing-and-only-20-product-b1f8b0d5e5
This is what I was looking for, there is so less about marteking. It would be nice if people would post & talk about their marteking strategry.
At a high level, I'd like to see more attempts to create value and fewer attempts to capture value. Here are some specifics:
I'd like to see fewer posts...
I'd like to see more posts...
More podcasts
They're coming back soon, I promise
Seconded very much!!! I miss these, and they’re my absolute favorite part of coming here. It’s so exciting when they occasionally come out every 7 days!
Relatedly—updates from the people you’ve hosted for podcasts, and updates from any text interviews that were a year or more ago! Let’s hear what’s now different and what’s the same for all those folks as they continue on their journeys.
Same here. I listen to these at the gym or walking around the city. Super inspiring to hear peoples stories..
Not so much of the kind of content per se (as different members of the community might derive value from different types of content), but a better way to categorize the type of post.
Eg. Show IH, How I grew X by Y over Z timeframe, Ask IH, Technical Q&A/How I did it
If there was a way to consistently categorize this (? perhaps ask the poster at the time of submission), members could just filter based on their preferences.
More:
Fewer:
P.S. Oh, and while we're at it, let's maybe be more friendly towards those who don't build SaaS and who sell their products not as a subscription? It seems like most of the talk these days is about MRR, and even IH nudgrs you to share monthly revenue. Well I've sold more copies in the launch month and fewer in the following, which is expected — and yet this devalues me.
Hi Courtland,
this is a great question, thanks!
What I would like to see:
What I wouldn't like to see:
@Zencentric I agree, those "I built my MVP in under 24 hrs and it rocks!" post are total BS. Because you can't really build anything even worth looking at in under 24 hrs.
Well, actually you can. You can build an MVP to validate your idea but I don't see anything outstanding here. It's rather like "I built the landing page under 8 hours!". It may sound great to the creator but in this case, such claims are fitting better some student's communities not the IT-business community what actually IH is.
Totally. Just sharing the fact that you've built something fast adds no value to the community.
Your note on Founders' diaries really interests me, partly because I've started a recent journal on a product I'm building: https://www.niahealth.com/nia-journal/
I'd love to post these types of articles on IndieHackers, maybe there could be a special place for these sorts of things to exist? It sort of ties in to the open startup movement in a way.
Hey Courtland,
I usually don't comment on the forum, but since you asked, hope this will be helpful.
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Podcasts. Podcasts are, above and beyond, the highest quality content on Indie Hackers. I would like to subscribe to an email list without having to get the weekly 'interview and forum' email, if at all possible. Forums are OK, but unfortunately there's too much self marketing, and too many posts that are largely devoid of any meaningful content. As it stands, it's very low SNR.
In fact, while I do understand why you're doing this the current way, I would honestly split the Indie Hackers Podcast into its own brand, at least until the forum and the rest of the establishment catches up in quality, because the rest of Indie Hackers and the podcast are of a vastly different grade. Podcast is AA, the rest of the whole thing is a C- at best.
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Thanks for the feedback! Question: Why do you rate the podcast so much higher than the text interviews? What could we do to improve the text interviews?
While I'm asking: What could I do to improve the podcast? (Not including releasing episodes more consistently.)
Text interview choices are sometimes a hit and a miss. For example, this was one of your interviews from a few weeks ago: https://www.indiehackers.com/interview/how-we-started-strong-in-a-tumultuous-marketplace-85425ecb18
The issue with this isn't that the interview is bad, it's that these are not the best people to interview. For example, I just got the email from you guys that say:
"Serial entrepreneur, Marvin Russell, talks about his difficulty focusing, the tool he created to help, and how he turned it into Checkli ($2k/mo). 💪"
The issue with this one is that $2k/mo is not, in my personal opinion, an amount of money that shows the person is doing something right. It could very well be a fluke. $10k a month, however, would have negligible chance of being a fluke. (Nothing against this specific entrepreneur — I'm just giving this as an example since the mail arrived while I was typing this. He's actually one of the better interviews.)
I've also seen you guys highlight people with figures much lower than that as well.
My recommendation would be to have fewer (published) interviews, and try not to shoehorn a new one into every new newsletter you send, so you have the ability to be pickier about the people you guys highlight.
I think the benefit of the podcast is that you're making much better choices on who to interview, so I'm actually happy for you to wait for a good one to publish. While more podcasts would be nice, if this is what it takes to keep the quality up, I'm happy to wait for months. We all have more content than we can possibly consume thrown at us every day, in this kind of world, SNR is everything. No update is better than a subpar podcast.
Great feedback, thanks for writing this up!
Question: Lots of people like some of the lower-revenue interviews because they feel more applicable to them. Do you dislike them mostly because you don't trust the advice of the interviewees at that level, because you're at a more advanced level and want more advanced advice, or for another reason?
I'm definitely not advanced enough to say anything like that. : ) I mean it in the context of "I don't know if this guy has something to say because $300 does not validate anything." So it's not really an issue with me being more advanced, it's just that [0-2500$/m] USD range is not convincing enough on its own for me to take it very seriously. Had it been that you guys also gave other signals (e.g. "ex-Google engineer talks about his side project at 600/m), that would have been a very interesting interview, regardless of the money involved.
This also combines with the fact that IH is a little too heavy on self marketing — which makes the trust issue more acute. If I end up reading about somebody writing about his 300/m project on HN, I have a baseline level of trust, since it's a community that's not very easy to get into, and it filters people pretty well. IH, however, you have to be very cautious or you might find yourself reading an pseudo-ad, only to notice it two pages in. These ads are usually not even about companies these people build, but about themselves (i.e. trying to make a name as a indie hacker maybe?) so it's even less useful: an ad about a tech product, I'm actually happy to read and consider; an ad about a person, unless I can hire that person, it really is not very useful.
I think this problem would solve itself if posts with more points stated at the top of the page longer. The posts with lots of points are usually the most interesting and have sparked some good discussion. Right now I think they move down too quickly.
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Great question. I find that IndieHackers is most valuable in the following ways (and which I'd love to see more of):
The new "stories" on the site in addition to Instagram. :)
Planning to bring them on within a week or two!
@csallen AMA's from Indie Hackers would be awesome!
The post below was from yesterday, it seemed to get a nice discussion going.
https://www.indiehackers.com/forum/my-product-went-from-0-mrr-to-3-3k-mrr-in-10-months-ama-1f90b3c0dc
@csallen how about a separate gallery-type page for landings feedback? Drop your link + comment, crawler gets a screenshot for the thumbnail.
Maybe 5 best ranked (by whatever measure) are posted as an insert into the main feed.
I've actually thought about doing exactly this 😆
Content that talks about how someone chose to spend x amount of mins on y and why they chose to spend that time on y rather than z.
What were the roadblocks? If they figured out an alternative/way to save money instead of purchasing a product to solve their marketing problems, what was that alternative? Was it worth the time it took rather than the money they would have spent?
Content with detail that shows what's going on through someone's head when they're working on something. What makes them stop working on something? At what point does someone switch to a different channel?
Biggest regrets, problems with working with people, anxiety, what stresses people out, what motivates them to do certain things, etc.
Would be cool if there was a way to filter the torrent of posts coming at me based on subject/tag or something..
I.E. marketing posts are cool, but I’m the build stage / mindset. Want to read posts where people are at my stage..
Good point, I'll put more thought into filtering
Definitely less of the (weekly it seems) "What stack are you using?" posts. It doesn't matter.
This. It's mildly interesting but in the end...
Podcast! Audio content is really a great addition to the site.
Case Studies and marketing growth stories
Polls.
I would love to see polls.
Me too!
I think subject specific weekly threads like a marketing Monday, technology Tuesday etc. Would be a wonderful addition.
Personally, I like the current mix of posts.
The nice posts
-Ask IH/feedback
-Progress updates
-Show IH
The bad posts
-Random spam posts with only links
The dilemma is with the show IH posts, the majority of these posts are genuine and I feel there is nothing wrong in user aiming to drive traffic to their website as soon as the resources are given are valuable to the community. There are the odd posts by users who blatantly aim to promote their website without any value for the users.
I can understand IH users have different preferences. A solution to tackle it maybe has a set number of tags so when a user publishes a post, the user needs to select a minimum of three tags and a maximum of five tags.
IH readers can click on tags to read relevant posts.
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I'd like to have IH iOS app :)
As I'm iOS developer, I can contribute for making IH iOS application.
Posts for when people need advice or help
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+1
love to hear people scrappy stories of getting products out, and less ‘influencer’ guru BS!
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