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14 Comments

What product market fit feels like

submitted this link on July 20, 2022
  1. 3

    This is great.

    Honestly when you have PMF the users wind up doing a lot of the hard marketing work for you. New users just keep showing up. Old ones continue to preach. The product takes on a life of its own, regardless of your own influence.

  2. 2

    Spot on. When you got it, you'll wonder how you lived without it.

  3. 2

    I appreciated how this article showed some metrics but also spoke to the actual feeling of have PMF. I think these soft-skills (the ability to sense certain things and use one's intuition) are often overlooked, but they're super important.

    And the ten points at the bottom, lol. I hope one day to be so lucky as to experience even one of those situations (well, I could live without having an incompetent sales team or "doing almost everything wrong"), but other than that the feeling must be so exciting.

    1. 2

      I’ve only felt it once. But you know it when you feel it. It’s a pull. And it makes you say “holy shit, it’s happening”

    1. 1

      The videos make it tangible to me

  4. 1

    lol great thread

  5. 1

    that sums it up perfectly "more like a feeling than a number".

  6. 1

    Maybe was easier 40 years ago. I know someone who reduced telephone's cost by 99% for consumers. That's obvious product market fit.

  7. 1

    People often mistake high customer acquisition as PMF, but like the author says, it's retention. Don't get me wrong, high acquisition is a good indicator that you're doing something right... but it's not necessarily PMF. Could be... coining a term here... marketing-market-fit? Or brand-market-fit. Yeah that sounds better. 🤪

    Beware of BMF! It's a red herring!

    1. 1

      Fair comment. I think all PMF had high net retention but not all high net retention has PMF.

      Agree?

  8. 1

    Great post. On the WBE Space i am retaining 50% of the users or more but the problem is really getting those users in the first place

  9. 1

    This comment was deleted 3 years ago.

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