What should a product page explain in 10 seconds?

Launching a SaaS is easier than keeping its story clear afterward.

As soon as a product ships, the facts get fragmented: a landing page says one thing, a launch post another, and search snippets flatten the rest. Founders end up repeating what it does, who it is for, and why it is different.

I’m building LaunchLog as a curated product record for SaaS and tech launches: clear enough for people, structured enough for search, and readable by AI systems.

For founders who have launched: what is the one question you keep answering because your product page does not make it obvious?