I ran a search company for the past decade. It grew to 7 figures and revenue is back down into the low 6 figures now.
I'm working on a new startup that's taking off now and when I go to raise money I need to know what to tell VCs.
I guess I could find a soft landing for it and sell it for like $50k or something. It's better than just shutting it down for ZERO.
It wasn't a failure in that it made a lot of money and I had a great lifestyle but from the perspective of a VC it might seem that way.