One popular approach is the Kano model, which classifies features into five distinct groups: Basic needs, Performance needs, Delighters, Indifferent, and Reverse.
HIPPO (Highest Paid Person's Opinion) and WSJF (Weighted Shortest Job First) for prioritizing items in a product backlog are also an option.
Another valuable method is the is the MoSCoW method (unfortunate name, btw). By utilizing this technique, you can categorize backlog items into four distinct groups: Must-haves, Should-haves, Could-haves, and Won't-haves.
The Eisenhower matrix is another effective tool you can employ. It involves dividing your items into four categories: urgent and important, important but not urgent, urgent but not important, and neither urgent nor important.
Read for more: bit.ly/45z3L5C
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In some book I read this: anything that does not contribute to product and its value for customers gets put into tech debt. Nice idea.
Excellent point, I totally agree.