What we learned about Backlink building in 2 years
We run a productized service in the SEO space and wanted to share strategies that have worked for me and my users. These tips are simple, budget-friendly, and effective if you’re consistent.
You don’t need a big budget to get started in SEO, but it does take time and effort.
Here’s what’s worked:
Quick Wins: Start Small
Write Blog Posts
Publish 1–2 blog posts weekly targeting specific keywords. Use free tools like Google Keyword Planner or affordable ones like Keywords Everywhere. Focus on helpful, actionable content.
Share on Social Media
Post your blogs on platforms like Twitter, LinkedIn, and Facebook. These no-follow backlinks won’t directly boost rankings but they play important role in brand mention, post indexing, can drive traffic + visibility.
Submit to Directories, Launch Platforms and Create Profile on Popular Platforms
Add your product to directories like Alternative To, Launch on platforms like Product Hunt, and Create profile on popular platforms like Crunchbase. It’s tedious task but worthy for initial visibility and backlinks.( If you don't have time, we will be happy to help with Submission part with Boringlaunch. We submit AI startups to 100+ platforms in 7 days.)
Broken Link Building
Find broken links in your niche using tools like Ahrefs or SEMrush. Create replacement content and reach out to site owners suggesting your link as a fix.
Unlinked Brand Mentions
Track mentions of your brand with tools like Google Alerts. Ask site owners to add a link back to your site.
Ask for Backlinks
Reach out to partners, suppliers, or customers for backlinks. Offer testimonials or case studies in exchange.
High-Quality Backlinks: The Next Step
Guest Blogging
Pitch guest post ideas to blogs in your niche (e.g. search “your niche + write for us”). Focus on blogs with good traffic and authority.
Competitor Backlink Analysis
Use tools like Ahrefs and SEMrush to see where competitors get backlinks. Reach out to those sites with better content or offers.
Content Updates & Outreach
Find outdated content in your niche, create updated versions, and suggest webmasters link to yours instead of the old one.
Resource Page Link Building
Search for resource pages in your industry (e.g., “your niche + resources”) and pitch your content as a valuable addition.
Skyscraper Technique
Identify top-performing content using Ahrefs, create something better, and ask sites linking to the original to link to yours instead.
I’d love to hear what’s worked for you.
