I'm building a resource for preparing for the coding interview right now, called The Coding Interview. It's my first money-making idea (hopefully!) and I'm planning to launch the beta at the end of the year, with official release not long after it.
I'm wondering what you guys do before your launch. At the moment I'm doing this:
Allowing people to sign up for the beta, which will also sign them up for a newsletter with coding interview tips & updates on the product
--> A few people on Twitter are telling me I should release each 'module' of the product on beta, rather than waiting until it's all complete to release. What do you think of that?
Growing my own Twitter profile & tweeting about the progress of The Coding Interview
Making some other fun free apps with wider appeal to attract people to me & my other products
This is my first real product and I'm really excited about it, but I have no real clue about marketing and launch strategies. I'd love to hear what your plans are and what works for you!