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4 Comments

When should I launch on Product Hunt?

I've been working on eventOne for a while now (~3 years) and just recently got it to a point where it is low touch. My focus will be shifting primarily to sales soon.

I don't have much of a following. No email list besides existing customers and very few followers on Twitter. Should I launch on Product Hunt now or try to build an audience and then launch? How do I go about building an audience?

on August 20, 2019
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    Build out a following and then launch. It'll be well worth the effort that you put in beforehand.

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    Hi Noah,

    It's really hard to rock on PH without your audience.
    I'd say you should have at least 200 users on PH, who know your product and are ready to support you

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    I will be candid unless you have a large audience you will struggle to get value out of a PH launch. This is due to the fact that your product doesn't really fit PH target audience.

    What does well is design/tech/marketing products. If you was to ask your target audience if they had heard of PH they would most likely say no?

    I would focus time on sales and partnerships.

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    I would describe Product Hunt as Gasoline for a fire. If you only have a flicker of a flame, then wait. If the coals are hot, let it rip. It will multiply your current velocity.