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59 Comments

Where can I sell a SaaS business profiting $1500/mo?

Hi all,

I have a bootstrapped SaaS app in a niche of the insurance vertical. I started in September and it does $1700 MRR, $1500 profit. Growing pretty easily with in an under served niche. My issue, is I've gotten a much more exciting employment opportunity to focus on, but places like Empire Flippers won't list it because of how young it is.

Any ideas where I could list it / get it sold? Thanks everybody.

on January 11, 2024
    1. 1

      +1 for acquire.com - Seems to be really good product and community

    2. 1

      Thank you. Will check it out.

  1. 2

    Could you share your story on how you built and how you discovered the opportunity?

    1. 1

      Yes, I'll make a follow up post once I get everything taken care of.

  2. 2

    hi, you can try Flippa. it allows for companies with simillar track record to yours to sell on their marketplace platform. you can set a profile and enquirers will message you should thy be interested. Hope this helps and best of luck with you new found opportunity!.

  3. 2

    Acquire
    Flippa
    Microns

    I'd start with Microns, but defo try others as well. Of course, don't bother with buyers that ask to transfer some or all assets before money's paid or in escrow. Don't trust. Avoid trusting.

    1. 1

      Thank you. This is great stuff.

      1. 1

        Actually, before you go and list your SaaS on these sites. I might be an interested buyer. Could we set up a call where I can understand your product better?

        Here are my socials Twitter, LinkedIn, Email.

        Thanks!

        1. 1

          Just sent you an email!

    1. 1

      Agree, acquire and flippa are the most popular ones.

      1. 1

        Will check them out. Thank you!

  4. 2

    Curious, why are you selling? Does it take a lot of time to manage?

    1. 2

      Have a different opportunity. Financially it makes sense to focus purely on that other one.

      This product works and could clear $20k pretty easily with some time, its just a smaller TAM. And I don't want to split my time between the two.

      Time commitment wise its minimal to none. If you want you could spend a couple hours a week cold calling and signing up new customers.

  5. 1

    Hello Zach, I am Ruks and I sent you an email about our meeting today. We were not able to meet at noon. We can reschedule if still interested.

    1. 1

      Hi Ruks, just sent you an email back.

        1. 1

          @YborZach dropped you another mail earlier today!

  6. 1

    Let’s chat! Could you DM me?

    1. 1

      Idk how to DM. Can you send me an email?

      [email protected]

  7. 1

    From my research, 3 to 5X annual revenue is the sweet-spot. Wishing you good luck!

  8. 1

    First of all, congratulations on getting to the stage you are at. The usual channels to sell were mentioned by others and you have a few candidates interested in buying. Just a word of caution on the selling price: the multiple will likely be different from the 10x one person mentioned here. I recently bought a small business for 5x revenue. 10x seems more what a VC would calculate for a cash injection in the hope of massive future growth. As an investor, I would also look at your “profit” of 1.5k per month and wonder how much it is going to cost me to pay someone to do all the work that you have done for free each month: dealing with customers, coding, marketing etc. with that being said, I wish you tons of success for your future!

    1. 1

      Yeah, I'm not disillusioned. I'd be happy with even a 1x multiple. At this point, I just want to see someone do something with it.

  9. 1

    By the general rule of 10x multiple, it is already valued at 17001210=204,000 USD
    Now, say in two months, you quadruple the traffic and the business is valued at almost a million dollar. Plus, you will have more experience running a SaaS than just working as an employee operating in a specific division having zero oversight of the whole process, with a salary of 3k-7k per year (wild estimate)
    Still wondering why you want to do it. Of course, its your choice. I am just curious on the mathematics behind it. 🤔

  10. 1

    I'm potentially interested in buying. I'm on acquire.com as well. Please drop me an email.

    1. 1

      Hi nearmint,

      I'm not on acquired yet. Send me an email at:

      [email protected]

  11. 1

    Dont, turn it into a passive income and make it pay for your bills

  12. 1

    Interested in acquiring if it's a legit business or product. Mail me at emaniwest@ outlook. com

    1. 1

      Just messaged you. Thanks for reaching out.

  13. 1

    Local advertising, social media groups?

  14. 1

    Would love to discuss with you in regards to purchasing your business

    1. 1

      Hi Adil, send me an email at:

      [email protected]

  15. 1

    Hi YbeorZach,

    Can also vouch for Microns or Acquire

    When that is said, I am also interested in buying. Feel free to reach out if still relevant 👍

    1. 1

      Hi Danish Founder, yes lets talk! Send me an email: [email protected]

  16. 1

    Hey YborZach, I'm interested,pls send me details. pt.david@gmail

  17. 1

    Hello friend, can I know what business it is? I am interested in the niche here in Latam.

    1. 1

      IDK if this business is applicable in LATAM as I don't know how the industry works there. So I suspect it's a very American-centric solution.

  18. 1

    Hi @YborZach , I would like to know more about the product. Looking forward to connect.

  19. 1

    I would also suggest Acquire.com. They have a lot of buyers looking for SaaS in that range and the fees are very low.

  20. 1

    Any ballpark on the multiples you can expect?

    1. 1

      I'm not expecting much at all tbh.

      1. 1

        I doubt your integrity on this sale. Selling at a 1x multiple seems odd considering the advice of 5x to 10x.

  21. 1

    I am interested please get in touch!

      1. 1

        Just sent you a message as well :)

        1. 1

          Just replied to you Ryan. Thanks for reaching out. Looking forward to connecting.

  22. 1

    Hey Zach, looks like you've got a pretty sweet business but also it's true that it's very young. You need to demonstrate you can keep growing the business at least 12 month. Can you sell it before? Of course, but it's hard. My view, keep rocking it. It's no much time!

  23. 1

    I would bet there's twitter hashtags you can find related to saas flipping. start there

  24. 0

    Congratulations on the success of your SaaS app! If you're looking to sell it, there are several platforms and strategies you can consider, especially given that it's a young but profitable venture. Here are some suggestions:

    1. Flippa:

      • Flippa is an online marketplace for buying and selling online businesses. It's a popular platform, and you may find potential buyers interested in your niche.
    2. MicroAcquire:

      • MicroAcquire is a platform that connects startup founders with potential buyers. It's designed for smaller deals, making it a good fit for a bootstrapped SaaS app.
    3. Quiet Light Brokerage:

      • This platform specializes in selling internet-based businesses. They typically deal with larger transactions, but it's worth reaching out to see if they would consider your case.
    4. Networking:

      • Leverage your industry contacts and networks. Reach out to individuals or companies in your niche who might be interested in acquiring your app. Attend relevant conferences or online forums where potential buyers may be present.
    5. LinkedIn:

      • Utilize your professional network on LinkedIn. Create a post or reach out to connections who might know someone looking to invest in or acquire a SaaS app.
    6. Business Brokers:

      • Consider reaching out to business brokers who specialize in technology or SaaS businesses. They can help you find potential buyers and navigate the selling process.
    7. Direct Outreach:

      • Identify potential buyers in your niche and approach them directly. Explain the value your SaaS app provides and how it aligns with their business goals.
    8. Seller's Forum:

      • Explore forums where entrepreneurs discuss selling businesses, such as the "SitePoint Marketplace" or other business-for-sale forums. You can find potential buyers and get advice on the selling process.
    9. Build a Sales Package:

      • Put together a comprehensive sales package that highlights the app's key metrics, growth potential, and unique selling points. This package will be crucial when reaching out to potential buyers.

    Remember to be transparent about the age of your SaaS app and its potential for growth. Providing detailed financials and user metrics will make your listing more attractive to potential buyers. Always ensure that any potential buyer aligns with your vision for the app and understands its niche.

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    1. 5

      gotta love AI 😑

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