Growth July 2, 2020

Which tools to make an explainer video?

alexandra_yeo

Any suggestions on tools to make an explainer video for your product, especially for someone who doesn't have much video creation skills?

  1. 2

    Haha I actually just went through this recently and got a lot of great answers from people (https://www.indiehackers.com/post/how-do-you-create-product-gifs-93c5346840 if you want to see some of the suggestions they mentioned). I ultimately ended up going with the QuickTime player recording approach and just sped it up in iMovie and exported after. I found that approach to be the easiest (after trying a couple of others), however the only downside was that it probably took about 100 takes to finally get one I was happy(ish) with. If you want to appear in the video yourself or have additional elements added, https://www.loom.com/ is pretty great for that.

    The final outcome of my brief video is up here.

    1. 1

      Wow, your video looks great. Thanks for the suggestion - I was trying to look for convenient alternatives which you explained. Thanks a lot!

  2. 1

    Hey Alexandra,
    You might find what you're looking for here: https://blog.topvideotools.com/business-explainer-video-maker-tools?fbclid=IwAR3-f6DM_4vlz2fMWffqfu8LlcSgP2YRJfc2X-Kaqhsd1lkVw5ZbAnfehJk.
    And if you ever need a professional VO for your project, just hit me up. [email protected].
    Cheers!

  3. 1

    @hake @girishw @stoll @bflitter @kayz0r Thanks all for your great suggestions!

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    Assuming you just need to do screen recording a few times , and then easily and seamlessly create an explainer video from those - with a few cool effects, I would recommend my app - www.phot-awe.com -please note that it's Windows 10 for now.

    I'm in the process of adding a new feature - "Epic Focus" which will let you go to a specific portion of the screen with a few pretty cool effects. The full feature should be available within 1-1.5 weeks, but I plan to have a preview ready within 2-3 days.

    Would that work for you?

    1. 1

      Thanks for the recommendation! Unfortunately I'm not using Windows 10 now

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    I struggled as well with this (really was difficult to get my head around). I had used Camtasia studio in the paste (when I was doing Facebook ads/dropshipping stuff lol). But when I wanted App video with details I had to quickly learn Adobe Premiere (which is great tool) and eventually I managed to do a modest video highlighting some of the main features of my product:
    https://www.schemaboost.com

    I think Camtasia is pretty limited if you want to zoom in and focus the user attention on specific areas of your web or app platform

  6. 1

    I have the same problem, I would also like to have an explainer video for my product.

    A complicating factor is that my website is available in two languages (english and portuguese), so I would have to make two videos. If I consider that the website is responsive, then I would have to make four videos explaining how to use my product.

    So I decided to do a interactive tutorial, highlighting the UI elements in each step (companio.io/tutorial). I know it is not what you asked for, but maybe can be a way.

  7. 1

    I've used

    • ScreenFlow for screen recording and editing
    • Rotato for 3D devices

    For my next one, I'm likely to use Tumult Hype for animations.
    You could also create a simple, quick one with KeyNote (Mac app)

  8. 1

    You can use QuickTime Player on a mac and do a Screen Recording. It's possible to select an external microphone (like a headset) and record audio alongside. I recommend iMovie if you have to do any simple editing. If you're using a windows computer, there is Windows Movie Maker; not sure about screen capture options in 2020.

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