Why bots and autofunnels sell with a higher conversion rate than a live sales team?
Imagine going to a sales department and finding no one there, and at the same time you see the conversion to sales 30% higher and you and your customers highly satisfied with the collaboration. You might take it as a joke and think how is it possible to increase sales without the participation of sales staff. If someone wrote this few years back, he would be regarded as sci-fi writer, however this is a thing of reality many have used this technique not in large-scale businesses but startups too. Here, we are talking about replacing the sales department with AI-powered bots and building automatic sales funnels.
As we all know, sales department has a huge workload and takes a lot of time and money. In numerous instances they are not able to bring desired results for their businesses. So is it possible to replace their functions with bots free from human intervention? Is it possible to possible to increase your sales conversion rate and your customers not suspecting that they didn’t communicate with a live manager, but a bot? Here we will discuss how bots perform more efficiently than humans, and how your business will improve with the deployment of bots without breaking your bank.
A sales specialist makes an average of 1-2 touches with a client after the first contact. If there is no deal, it moves the lead to denial. The bot makes up to 12 touches through the phone and instant messengers with various individual offers and squeezes to a deal with a high conversion. How much do you think the number of your sales will increase if there are 12 dialogues with each client with different promotions and offers during the month instead of 1-2? Then, a sales specialist works a maximum of 8 hours a day, 5 days a week, while a bot can work 24 hours a day, 7 days a week, 365 days a year, which will significantly improve the sales graph of your business.
If you do not call your clientin 2 minutes after the request, the sales conversion drops by 80%. Imagine how many leads are lost simply because of an untimely call back. The bots can call for each request after 1 second, even if there are 100 of them at the same time. The client is still on your site, and immediately receives an offer and advice. The bot will call back all hung leads or refusers with an offer of a promotion or an easy entry in order to press on to the next step or to the final sale. If every lead who refused to buy was contacted 7 more times by the bot with individual offers, then sales would certainly increase.
However, you can argue that sales staff are valued for their individual approach towards client, emotional involvement, and a lively conversation, which ofcourse no bot can offer this.
Nevertheless, developers have already designed communication algorithms which are near to human communication and evoke the necessary emotions with customers. In fact, bots use the emotions of a real human in a lively conversation with customers, and 97% of them don’t even suspect that they were actually talking to a bot.
The main things is that the bots are able to generate positive emotions and WOW effect in the client whom they communicate, and this is very necessary these days and one of the coolest tech-hacks. This is one of the most important value that many sales specialists strive for, but most fail to get it. All this is directed towards improving the quality of interaction between customer and the company, which undoubtedly enhances the customer satisfaction level, which is what every company needs. So, if you werelooking for a WOW effect for your business, then your search is over.
Now, you might think bots are insanely expensive and not suitable for low-budget startups. But there’s a surprise, such technology can be developed individually for the goals and objectives of any business at a cost that does not exceed several salaries of an ordinary operator. It has already been tested by many companies, which increased their sales conversion by an average of 30%, and up to 80% in certain areas of business processes, not to mention a significant reduction in costs and an increase in business margins.
A robotic sales force is the best alternative to call centers with low motivation and high turnover, as well as sales teams whose staff need to be constantly trained and supervised. A virtual seller and built-in auto funnel are great for dealing with a large flow of requests or in a business where a large customer base is already present. And a will not be sad, will not get sick, will not take time off, will not get tired, will not go for a smoke break and lunch. The robot has no fear of a call and no problems in his personal life. You clearly know what a bot is doing, why and for what.
By setting up an auto funnel, the robotic sales department will be completely inependent, performing all the necessary actions prescribed in its algorithm: communicating and processing an objection, bringing a person to the next target action or to a sale, sending a quotation, information to messengers, generating a link to payment, and much more. The robot will perform all the necessary functions, which often take a human dozens of hours and days of work. In conclusion, it is worth saying that whether we like it or not, bots and artificial intelligence are already in our lives, and will change our world.
When we created inqoob, we took into account all the specifics of the audience - entrepreneurs, developers, and marketers.
You can test and possibly implement your ideas on the platform yourself.
Where are you getting your stats from?
All from personal experience in sales departments. Yes, and before creating a new platform, we studied the need and difficulties faced by the business.