Why ChatGPT Doesn't Know Your Business Exists

My brother owns the only stove building company in his small Swiss town. One day he asked me a simple question: "Why does ChatGPT recommend competitors from nearby cities instead of me?"

I had no answer. So I started digging.

Turns out, AI search engines like ChatGPT, Perplexity, and Google AI Overviews don't work like Google. They don't just crawl and rank – they synthesize, summarize, and recommend. And most websites aren't built for that.

Your site might rank #1 on Google and still be invisible to AI.

What makes a website "AI-ready"?

After weeks of research, I found it comes down to a few key things:

Content Structure – Is your content organized in a way AI can easily extract?

Schema Markup – Does your site speak the language AI understands? -

Technical AEO – Can AI crawlers actually access your site?

Trust & Authority – Does your site signal credibility?

Content Quality – Is your content clear, factual, and answer-ready?

I wanted a simple way to check if a website is ready for AI search. Nothing existed, so I built it myself.

AEO Analyzer audits your site across these dimensions and gives you a score from 0-100, plus very detailed, actionable recommendations on what to fix.

And my brother? After fixing what the tool suggested, he now shows up when you ask ChatGPT for a stove builder in his town. :-)

Check your site here: https://aeo-analyzer.com