Why I acquired Job Boardly - a no code Job Board platform
I recently decided to take the plunge and acquired my first SaaS business!
After spending many months looking on Acquire.com, I managed to find a business I was very excited about and felt was a right fit for me, Job Boardly!
A bit about me — I’m based in Australia and have spent most of my career working with startups around the world as both an operator and an investor. I’ve seen firsthand what it takes to build and scale great products, and I’m excited to bring that experience to Job Boardly.
After spending time with the product and speaking with the founders, Kyle and Jason, it became clear that I wanted to be part of the next chapter of what they started. They built something special—and I’m excited to carry the torch forward.
So what’s next?
The mission stays the same: make it stupid simple for anyone to launch a full-featured job board—just like Shopify did for online stores.
Over the next few months, we’ll be:
- Refining the core experience
- Squashing bugs
- Rolling out new features to help you launch, grow, and monetise faster
- Introducing more tools for advanced users who want even more control
I am now one month into my first acquisition and it's been a wild ride so far. It's been a lot of firsts for me and many lessons along the way.
In July, we managed to grow revenue by 55% over the previous month!
This was while shipping a lot of fixes & improvements to the product as well as releasing our public roadmap.
As for this month, we are heads down on the product and we recently just launched monthly plans.
If you'd like to check out the product, give it a go here - https://www.jobboardly.com/
Nice. a 55% jump is big. If you don't mind me asking, what exactly did you do/change to achieve this?
Thanks, I would say the biggest change we made in the first month was shipping new features / fixes, heavily engaging with the community and building in the open. I personally made an acquisition announcement on X, Linked, our FB group and to our email list and was personally answering all questions directly. I laid out a vision for where we were going from here.
Then from there we started sending out weekly email updates, updates live in our FB group as we shipped changes and sharing on X/LinkedIn. From there we started to see the community growth accelerating and lots of new signups as users on the fence or even new users learned about us and signed up.
Really cool — job boards are often underrated, but they can be powerful niche businesses when done right. Love how you’re productizing the setup process. Curious, what’s been the most effective channel so far for finding customers who actually want to launch their own job board?
Thank you, I completely agree. There is an almost endless amount of unique niches out there, if you can find them, which can present some interesting opportunities.
So far, I would say our most effective channel has been word of mouth/community. We have a large Facebook group called jobboardpreneurs of over 800+ passionate users, where a lot of our users live and share their learnings together. This really helps when it comes to bringing in and converting new users. Since acquiring the business, I have been leaning into our community focus and building in the open.
Interestingly, more recently, this has also been giving us a leg up in terms of LLM-driven traffic, where we are ranked number 1 for job boards by ChatGPT and others. It's not our largest channel today, but a rapidly growing one.
What's the core idea of this product? Only Saas but in career setup domain ?
So it's a no-code job board platform. We make it easy to spin up a job board in minutes.
Our users are consumers wanting to start a job board business or job board businesses looking for an easier solution. It's SaaS, but we also have a usaged based pricing model.
All the best for the product hunt launch day.
Thank you for your support Ajay! I appreciate it