Why I built Audit Pro

I had a small website. Spent months writing content, fixing the design, telling everyone about it.

Google had no idea it existed.

I did what most people do — Googled "why is my site not ranking" and fell into a 3am rabbit hole of contradicting advice, outdated blog posts and YouTube videos selling courses I couldn't afford.

Eventually I got quoted $1,400 for an SEO audit from an agency. Just to tell me what was wrong. Not even to fix it. Just to tell me.

I couldn't justify it. So I started pulling apart everything I could find — free tools, forum posts, old agency reports people had shared online. Slowly I started to understand what actually moves the needle.

Missing metadata. Orphan pages nobody linked to. Keywords with zero search volume. Canonical issues Google was silently penalising.

Basic stuff. But nobody had laid it out simply.

So I built something that did exactly that. Put everything into one tool. Run your site, get a clear report, know exactly what to fix and in what order.

No jargon. No upsells. No $1,400 invoice.

Just the audit.

That's Audit Pro. Built by someone who couldn't afford the alternative.