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Why our widget doesn't have a "Powered By" label
by
eskimo
https://freddyfeedback.com/blog/why-our-widget-doesnt-have-a-powered-by-label
I think you're missing out on a major growth marketing 'channel'. Been reading through a lot of IH interviews and a huge number of founders said that 'powered by' label was the major was their're getting customers (like Widgetic).
Yep, that's very well possible. One major point is that we currently don't have a free tier. If we would have, that would probably have the label.
Although it's great for growth, showing the label on the widget for companies that pay you lots of money is still something that's weird to me. Having it removed as paid 'add-on' ("remove-off" 🤪) could be an option as well.
TBH after reading all the positive founder experiences, I'd even consider paying some of these companies to have a 'powered by'. If they're a big corp with plenty of competitors and if 2-3 of their competitors join you for your enterprise plan, that's a good ROI.