Well, this was a big question for us when we started. However, here are some of the reasons we went for it anyway.
- There is a product-market fit already
- The existence of similar products made it easier for us to expedite our product development and marketing.
- We saw the existing ones did not let you do some of the basics, right off the bat.
- We put out the landing page even before we started development and we found that there were people who appreciated the product, despite it being one of the many.
This is a tool that informs you of who is on your website at all times so you can start a conversation with them. You can check this out at https://interr.io.