Why your blog is not making a DIME

Your blog content won't bring in a DIME in revenue if you keep doing this...

I know you're curious to know what it is.

Read on then, I'll tell you.

See, gaining more backlinks and traffic is not the aim of blog content. Except your main monetization method are ads, sponsored content, and affiliates.

But, if you're running a company blog, your objectives should be different. And it would be best if you defined it from the very start.

It is easy to be so obsessed with gaining more traffic that you lose sight of the real deal. There are a lot of blogs with 100,000s of visitors that make little-to-no revenue.

Please don't add to the number.

If you want to drive revenue, you need to create the type of content that your customers are searching for on Google.

Steve Jobs said, and I quote, "Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves."

First, you need to KNOW your customers. Not just them, also know your product alternatives and other complimentary offers.

Then you create the type of content that will help them make a buying decision. Some content examples that aid buying decisions are:

✔️ Best Posts
✔️ Vs Posts
✔️ Alternative Posts
✔️ Product Reviews
✔️ Case Studies

What other content type would you add?