Would our lead generation service landing page convert you?
Yesterday we asked you guys what you think of a service where you get sent an email every day with qualified leads for your business: https://www.indiehackers.com/forum/your-opinion-on-a-service-that-sends-you-qualified-leads-per-email-once-a-day-3bce9830e4.
Although pretty much all of your responses were positive, there were some concerns with the general quality of the already existing lead generation services, for example that a number of existing companies seem to use mediocre machine learning algorithms and deliver low-quality leads. Now we understand that lead quality can be a big USP.
Based on your feedback and based on the fact that we've already done a few very successful beta tests, we think this is a service worth developing further. That's why we've set up a landing page for this service: https://fullservice.co/lead-generation-service/.
Who can benefit from this lead generation service?
Basically anyone selling a product or service (SaaS, subscription, one-time-purchase product, physical or digital). We already have some beta clients who are getting great results from our service. Currently, we can deliver the leads for just $3 up to $30, depending on the lead qualification level. For the majority of the startups here on Indie Hackers this is probably a price that allows for a nice ROI.
How we source and collect the leads
We are using our own platform to source, contact and engage with leads (this webapp will be released to the public soon as a small SaaS) and a unique process that helps us analyze your business, potential leads and places where the leads can be found. We describe this a bit more on https://fullservice.co/lead-generation-service/.
What do you think of our landing page? What do you think of a service that delivers BANT (Budget, Authority, Need, and Timing) qualified leads on a daily basis? Would you consider using a service like this or is there something missing in the service?
I think getting rid of some of the words in the most prominent areas would help with the first impression.
"LEADS IN YOUR INBOX EVERY MORNING"
The service you have been waiting for: fresh leads, qualified specifically for your product, directly in your inbox. Every day.
The BANT part can make a difference once the attention has been grabbed, but I think it takes away from the first impression. I would move it into one of the copy blocks that follow.
Thanks for the feedback. Great value proposition! I added it to the landing page :-)
That sounds reasonable! thanks for the feedback andreas, appreciate it!
Hey I think reading the comments a lot of good feedback came up but something no one mentioned is that there's a typo: "A UNQIUE APPROACH TO LEAD GENERATION FOR STARTUPS" Unique<-
Thanks for the heads up! Fixed it now.
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Thanks, Ace. I fixed this typo.
Two things i would want to know from the page:
Thanks for the feedback, Wouter. We'll add a FAQ section to the landing page where questions like this will be answered.
Hey Jeroen,
Awesome service here and all-around the page is good, I would just focus on answering a couple more potential objections like:
I would also suggest you mention something around predictable revenue since this is what startups are basically searching for which is sorta of the result of product-market-fit.
If you can deliver a part of that earlier on and the ROI is easy to measure than this could an awesome service!!
That's my feedback hope it helps, cheers :)
Thanks a lot for your feedback, Pedro!
I will add a FAQ section to the landing page today or tomorrow.
Also interested in these questions. Signed up just in case.
Cool! I'll send you an email with more information asap.
I think it could be really interesting for SaaS products with technical founders.
Agreed. That's me, for example. I filled out the contact form. @JeroenvanGils, I need a rather specific persona, so let's see how far we can take your platform?
Sounds good, Heliodor. I'll send you an email with some details asap.
Sounds like a plan, we'll be in touch with you!
@JeroenvanGils
Interested. Already filled the pricing request form on your landing page.
Please, follow up with me.
Thanks
Thanks for filling out the form. I'll send you an email with more information asap. Probably today or tomorrow.
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Yup. We're still working on improving the landing page. Could a service like this be interesting for flyer.social?
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Yup, I agree with you that the service only makes sense for products with a certain price and profit margin.
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Awesome feedback. Kudos @AceK for your effort.
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Wow. Thanks for the great advice! :-)
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Dude thank you so much for this very very detailed feedback. It makes sense and we will change These things. Thanks Man!
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@crnamafija What things would you A/B test first?
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What page are you referring to? fullservice.co/service/lead-generation/ should redirect to fullservice.co/lead-generation-service/ as we are still working on that page.
Is the redirect not working for you?
Haha, yes, we already use our own service to get leads :-)