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15 Comments

Would you buy a Lifetime fee for a customizable FAQ widget @ USD 59? 😀

Hey Indies, 👋
I am building a FAQ widget for any HTML website with;

  • Unlimited questions
  • Valid on unlimited websites (maybe you can resell too. 😉 )
  • Customise using options and also CSS
  • Search box (yet to figure out how, but will) 🤔

Would you be interested? Is the price appropriate?
Have a great day. Thanks in advance for the reply. 🙏
Love this community. ❤

  1. 5

    Whenever I see lifetime fees for software, I wonder whether I can still count on it to be there in 2 years. Good software and quality support takes time to do right and costs money. I think you should charge $59 annually and you might gain more trust and more customers actually.

    1. 2

      Total agree. Often times companies run lifetime deals on platforms like AppSumo because they are trying to raise money, and selling their product w/o losing equity is a ton easier than raising capital, especially if you're still too early with your product market fit.

      Would like to add that when you do a lifetime plan like that, you lose your ability to sell those people anything in the future.

      Often times "lifetime" deals lock you into a current product offering, and companies will introduce new features that lifetime customers you won't have access to.

      This is a pain for a few reasons...

      As a customer, you bought a lifetime deal, you probably don't want to pay more down the road, but you will probably want access to platform improvements. Those customers will see your platform as not being improved upon and get pissed because the consider trying to charge them for new features to be a bit of a bait and switch.

      As a dev / business owner, if you plan to lock people into a specific offering for life, you now need to maintain internal feature gating. Feature gating is great, but needing to worry about that stuff indefinitely for a pocket of users can also keep you just pushing your entire platform forward.

      Personally speaking, I'd never want to be in a situation where I can't make improvements and offer them to all existing users, so I would avoid doing lifetime deals.

      1. 2

        A nice point there.

      2. 2

        This is a solid breakdown of lifetime deals! 👌

    2. 2

      Thanks for your time. You seem correct. Maybe that's my desperate pricing to get things rolling and get off the day job. :) I had built a free tool usehighlight.com with a lifetime fee option. People paid upfront. So I wondered if that's a good way. Also, Ben Tossel's comment on the pricing for his Makerpad was inspiring.

      1. 1

        Yeah I read about Ben Tossel's pricing too - that's a great IH interview. Very inspiring for sure!

        One thing to note though is that he built a huge audience beforehand (18k on twitter) that he could then sell to. I think he mentions he's doing lifetime pricing to take the pressure off himself to consistently add more content. He might make more though charging annually! :D

  2. 1

    Thoughts running thru my head:

    • How is it better than building my own simple FAQ page?
    • If the FAQ widget hosted by a third party, then do I trust that dependency?
    • If my site MUST have a good/flexible/powerful FAQ page, then I should probably build it myself. If the FAQ page is a nice-to-have, then why not just build a super simple one, since I'm already building the rest of my site myself?
    • If i was using a no-code solution for my site, then building a FAQ page might be a little more onerous, in which case a widget might make sense
    • I'm conflicted on the value proposition here
    1. 1

      Thanks for the notes. :)

  3. 1

    It's a no for me. It's not clear how this would be easier or better than making my own FAQ page.

    1. 1

      Thanks for the feedback and the crisp reason. :)

    1. 1

      Hey, Thanks for the feedback. :)

    1. 1

      Thanks for your feedback. :)

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