Write Like an Amazonian

Saw this via Twitter:

Really good reminders!

Very useful for a ton of different types of writing! Including writing pitch decks, emails, notes to venture capitalists or even the way that you communicate in your 1-on-1’s or team meetings — writing clearly and concisely is really, really hard and takes a lot of practice. Applying these conventions could level-up your communication.

Use less than 30 words per sentence:

• Due to the fact that 👉🏻 because
• Totally lacked the ability to 👉🏻 could not

Replace adjectives with data:

• We made the performance much faster 👉🏻 We reduced server side latency from 10ms to 1ms

Eliminate weasel words:

• Nearly all customers 👉🏻 87% of Prime members
• Significantly better 👉🏻 25% basis points

Does your writing pass the “so what” test?

• It better!

If you get a question, reply with one of the four Amazon answers:

1. Yes
2. No
3. A Number
4. I don’t know and will follow up when I do

Mhmmm.