I’m reading an interesting book about our potential future — The Future of Almost Everything (Patrick Dixon). I paid attention to one interesting statistical fact that the Internet made us very impatient. Most users press the “Back” button in their browser for less than four seconds if the webpage is loading slowly. It means losing up to 90% of clients for four seconds.
In 2025, 90% of young users of the Internet probably will press the “Back” button after less than 1.5 seconds.
I suppose it’s crucially important to have your website working fast. So, let’s consider some techniques I use personally.