A-B.Tools

I just completed what I deem to be my MVP.
It's minimal and it's a product - if it's viable remains to be seen I guess :)

However, even though there are still a lot of rough edges and features to be improved I'm very excited to get this out in public.

So why did I build this?
Simply put: I want to put A/B-testing in the hands of everybody that has a desire to improve their product.

And how do I want to achieve this?
The primary purpose of A/B-Testing is that of a tool to support the decision-making making process. Thus, all-aspects of the product should serve to support this purpose. Nothing more - nothing less.

So how do I really want to achieve this?

• Put clear and actionable recommendations front and center: Acknowledging that not everybody holds a degree in statistics and by formulating recommendations based on probabilities A-B.Tools should always provide actionable recommendations - without sacrificing statistical rigor.

• Make integrating A/B-Tools as easy as possible: A-B.tools needs to work with your product and not the other way round. Integrating A-B.Tools into your product is therefore as simple as making a HTTP request.