AdSigner

We made the new website more simple and straight-forward.

Based from the messages and feedback we got through chat support system and hotjar recordings we gathered enough data to make the appropriate changes.

The structure we wanted to go by is have a home page with a strong above the fold and a high-level overview of the features & benefits along with a social proof.

Each high-level item is then interlinked into a more detailed landing page.

This way we ensure the proper flow and higher conversions into a free trial.

One thing we will be working on is having case studies or short video testimonials of users with how exactly we helped them.