AdvisorBob
Financial Advisory Compensation Software
Signed on 3 additional firms in the last 6 months and now have one of the biggest financial institutions in the country interested in partnering with us.
We will be reaching 1 million fee detail transactions next month and that means we will have processed over $500 million in fees for customers.
We've been adding features for our customers and growing steadily but if the partnership happens as we expect, then we will definitely be in hockey stick territory.
This quarter we surpassed 100 million dollars of override fees calculated in the AdvisorBOB system. AdvisorBOB now has over 1,000 advisors being calculated within the system.
By Jan. 2021 we hope to add an additional 250 advisors to the platform and thus handle over 1 billion dollars in fee calculations by Jan. 2022.
We updated our case study for the platform: https://www.oceanringtech.com/advisorbob/
Our dev team has been hard at work and for 2020 we are rebuilding the API and updating the frontend to a more modern design. Our goal for 2020 is to launch the next version of the platform and reach 1000 advisors.
We've been iterating the software for the past year and the software logic had to change to be more dynamic as more firms sign onto the platform. More feature requests leads to improving the software for future firms. We actually aren't advertising a ton in order for us to leverage the feedback received by so many new advisors being on the platform. It's given us a lot to think about in the last year and our task board is pretty full but we foresee that once we identify the biggest wins for our customers and make sure the platform provides more value than our customers expect we can wait to bring on more firms. Our 2019 goal is to have 250 advisors on the platform and we are well on our way to meeting that goal.
After onboarding the first two customer firms, continued refining the platform based on feedback from current advisors. The new customers will allow us to refine some of the workflow and prepare the build of various dynamic areas within the application for future customer firms.
Worked with a great company for our video which will help us with better conversions on FB ads: https://www.youtube.com/watch?v=kxPv-ULkxGs&feature=youtu.be
The promotion of our video can also be used on youtube for any videos that are tagged with investment or finance specialties.
After smoothing out all the wrinkles we decided to open the software to other financial institutions and acquire more customers.
After multiple iterations of updates and enhancements from customer testing, decided to move application to Microsoft Azure
Deployed first iteration of admin dashboard to ISP. Customer began using software and reporting of bugs and suggested enhancements.
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