Alfa Data
Football Analytics and Betting App
Alfa Data has been sold and I am moving to a new challenge.
The new owners renamed it Underdog Analytica and the mission will be the same, making Soccer Betting more affordable and scientific with Machine Learning algorithms.
I am very happy with the deal I got and the new team is energetic and very much aligned with the original mission of Alfa Data.
The book I wrote in May/June just crossed 500$ in sales.
I put the book on Gumroad first as this was the easiest and cheapest way to share my work with the rest of the world. It had some success and I decided to explore other distribution channels. I read good things about Amazon KDP so I gave it a try and published the book on Amazona as ebook and Paperback on 11 August.
Here the Pros and Cons.
Cons
- The process of putting a book on Amazon is a bit more complex and it involves writing the book in another format (I had a pdf so I needed to translate to ebook format)
- The pricing needs to be adjusted as royalties drop to 35% for products with a price higher than 9.99$
- The profit per sale is much lower than Gumroad. Max royalties is 70%
Pros
- You leverage the Amazon store audience and reach many more potential readers.
- You can sell the printed version of your book. Amazon will take care of the printing costs.
I was not even monitoring how the sales were going until 2 days ago when I got a surprising email from Amazon saying that some funds were on their way. Hurrah!
In the end I managed to sell enough copies to cross the symbolic 500$ mark and more importantly reached people from all over Europe, US, UK, Brazil and Mexico!
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This comment was deleted 5 years ago
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Yeah I don't have a big following on Twitter, AlfaData account has less than 700 followers.
I sold 27 copies on Gumroad and 15 on Amazon.I find Gumroad has a much easier setup. You can also play easily with pricing, discount codes and different versions of the same book. For example I have 2 versions and it took me very little time to set up. I pre-sold the first copies before writing a single chapter of the book.
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This comment was deleted 5 years ago
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I launched the book Code a Betting Model in a weekend on Gumroad!
The book was in pre-sale already and in total I collected 121$ in sales on launch day!
I tried to share all I learned building a predictive betting model in these 3 years since I started Alfa Data. I hope this book can help other football betting enthusiasts like me to use data in a creative and interesting way to discover opportunities in the betting market, be more successful and have more fun betting.
I am quite happy to have found the time to do this because
- it aligns with my mission with Alfa Data. Bringing data driven strategies into the football betting market, at all levels.
- it allowed me to try out a great platform for creators like Gumroad.
- it allowed me to cover for the revenue lost during the league suspension or cancellations due to COVID-19
I hope my readers will enjoy it and I would like to thank Daniel Vassallo for inspiring me to write the book!
With the latest book sale I reached 500 USD revenue 💰
I started from scratch (no contacts, no mailing list, no ads) and it took me almost 2 years 👴
The revenue is a combination of the subscription service and the new book I am about to publish 📚
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Awesome 👏 👏👏👏👍
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Thanks!
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Congrats Antonio! Curious to hear about your story!
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Thanks!
Well I started playing with soccer analytics in the end of 2016 so it's been a looong journey 😊
Most of my initial traffic and subscribers came from a single reddit post (80/20 rule here!).
I expanded on Twitter (big and active betting community) and Facebook (still need to figure out that 😅).
Ran the service for free for all 2017/2018 season, that helped attract many initial customers.
I started the subscription in Autumn 2018 and saw a huge growth at the beginning but it slowly faded as it's highly dependent on betting results. 🤔
Halted completely in March when all football matches in Europe stopped. ⚽Lately I was forced to figure out ways to make the income more stable and I think that creating content will be the best way to go about it. Hence I started to write a book (sold 3 copies in pre-sale so far) and that made me cross the 500$ mark 🤑
That was my story so far! Hope it was interesting 😀
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Congrats!
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Thank you! And good luck with InputKit!
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Nice job! 👏👏👏
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Thanks a lot!
Got another subscriber 1 hour ago...Posting on IH brings luck!
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Worked for the last 2 months on the version 2 of the platform focusing on
- improving the prediction model
- creating new content and visualizations based on football stats
- improving the User Experience on the website
- updating the payment method (we are now SCA compliant thanks to Stripe)
- designing a new logo
- fixing bugs :D
As of today Alfa Data has 816 registered users (including myself).
I hope to be able to surpass last year revenue of 409 Euros. Fingers crossed!
Launched Alfa Data premium service, to access more leagues stats and bet advice. For a 4.99 €/month.
The idea of calculating expected performance of football teams came to my mind.
The model was born and became an automated Twitter account.
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