
AnyBacklink.com
Find link exchange partners in your niche. Free.
I run a few content sites, and getting backlinks is the part that never gets easier. The usual route is trading links with other site owners, which means forum threads and cold emails, and two things went wrong every time.
First, almost nothing on offer was relevant. Someone running a finance blog wants a link from a finance site, not from whoever happened to reply. Irrelevant links do very little, so most of the conversations were wasted before they started.
Second, and more annoying: I'd agree a swap, publish my link, and then find out the person I'd been talking to didn't actually have access to the site. No admin login, no way to add anything. My link was live, theirs never appeared.
So I built AnyBacklink. Two decisions that fix those specific problems:
Every site is tagged with three keywords, and you only see sites sharing them. Search "watches" and you get sites about watches. No browsing a general directory hoping something fits.
Every site has to be verified before it's visible to anyone — upload a text file to your root, same idea as Search Console. If you can't put a file on the domain, you can't list it, which means everyone you talk to can actually place a link.
The part I went back and forth on: nothing is public. No crawlable member list, no feed of who swapped with whom, no domains visible outside the login. A public directory of sites looking for links is a pattern search engines can spot, and it would put every member in it. Costs me all the SEO value the site could have had for itself, which felt like the right trade.
Built on Next.js and Supabase. Free, nothing to buy, no links sold — it introduces two owners and gets out of the way.
It's at anybacklink.com. Early days, so feedback is genuinely useful, particularly on whether three keywords is the right number.
About
Link exchanges matched by topic. Add your site, pick three keywords, and see verified owners in the same niche. Propose a swap, both confirm the link is live. Free, nothing public.

6 Comments
The two constraints solve real failure modes, but the useful signal now seems to be whether matches actually get completed. Have early users reached the point of both sides publishing links, or is the main challenge still getting the right sites into each other's queues?
It went live yesterday, but the system is built around mutual confirmation. Now you've said this, I think it would be additionally useful to have a completed requests vs incomplete request mechanism/data point so users have additional incentive to follow through.
The completed-vs-incomplete request signal could tell you much more than queue activity alone. If you’re open to it, what’s the best email to reach you on?
I built a pretty simple setup:
Step 1
Both agree:
Nothing is owed yet. Either side can call it off, no mark against anyone.
Step 2
One link goes live:
We fetch the page and check the link is really there before it counts.
Step 3
Seven days:
The clock only starts once somebody has actually delivered.
Both published:
The swap completes and both sides add one to their completed count.
Only one published:
Whoever delivered can withdraw their link. The other cannot propose new swaps until theirs is live.
So someone not following through essentually is blocked from future swaps until they've followed through.
hello@anybacklink . c o m - I'm currently building a karma tool now
Thanks! I’ve just sent it over.
Looking forward to hearing your thoughts whenever you have a chance.