Experiments with print and podcast advertising

Pod Bible is a UK-based print magazine, podcast and website. The print magazine publishes a new issue every two months which mainly contains interviews with industry experts and recommendations of podcasts to listen to.

We have a half-page ad in their latest issue #021 (June 2022) and package also gets us host-read ads on their future podcast episodes and an opportunity to write an article with their digital editor for their website.

Hopefully this is helping to increase brand awareness but it's too early to attribute any increase in traffic.