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Launched Cohort 3 (and v. 3.0) of the course

  • Participants dropped 50% due to us dropping a cheap access only plan
  • We changed marketing strategy. Working towards word-of-mouth, discounts for friends, and newsletter/waitlist that currently has 500+ people
  • A few more companies showed interst in corportate trainings. Likely going to develop one after the course
  • Plan prices increased from 30 to 50%. It's an expensive course now, ranging from $395 to $590 per seat
  • Revenue grew +30% from v. 2.0 course
  • Social structures in the course changed: we are currently working towards three levels: 1-on-1 buddies, mini-groups of 7-8 people and the whole cohort.
  • Seeing more companies being interested in the course, including some startups and lartger tech companies.
, Founder of Icon for Authentic Communication (🇷🇺)
Authentic Communication (🇷🇺)
on April 19, 2021