Came up with the idea for Huckabuy!

We used technical SEO tactics when I was serving as the SVP of Marketing at Overstock. In 2013, I decided to leave my job in marketing, and start my own company.

So I had this idea that I wanted to start my own company, then one day, I was spending time with my nephew, Huck, and he has this nickname, "Huckaby," and that's when I had my lightbulb moment. I thought, "That's it! I'll call my company Huckabuy," and then I bought the domain name that same day.