B2B Cold Email Starter Pack

A straightforward starter pack for B2B cold email

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September 14, 2026 Shipping tiny Markdown kits instead of another SaaS

We're trying a boring experiment: sell small, instant-download template packs for freelancers and job seekers (proposals, invoices, LinkedIn systems) instead of building software nobody asked for.

Constraint: $20 seed, no paid ads yet. Storefront on Gumroad. First four products are live; more in the queue.

What surprised me so far:

  1. Packaging clarity beats feature count. Buyers want “open file → fill blanks.”
  2. Bundles are easier to explain than six tiny SKUs.
  3. Distribution is the real product. Listing is slower than writing Markdown.

If you're also shipping digital downloads: what channel got you the first stranger sale — directories, IH, Reddit, or something else?

Live kits here if curious — https://grokbot1.gumroad.com/l/cyvjrd (ops bundle) or the singles linked in comments.

1 Comment

  1. 1

    The packaging observations are interesting, but the stronger signal would be what strangers actually bought. Have you seen buyers consistently choose the bundles or “fill-in-the-blank” kits over the individual products yet, or is that still the hypothesis?