Featured on Yahoo Finance
by Katie SawickiOur online marketplace has been featured on Yahoo Finance - our newest launch alongside our IoT Product Estimator tool. https://finance.yahoo.com/news/introducing-breadware-marketplace-131000107.html
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Ah, nice!
How did you get that to happen? And what kind of traffic did it result in?
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Hi, thanks for asking!
We are working with a professional PR agency that is helping us coordinate media inquiries and putting out feelers through mass media wires (ex: Cision PR Newswire)
As a result of traffic, we did get a bump of visitors the day it was picked up on Yahoo, as well as us publicizing it through our social media.
Of course, news can get old in 2 seconds - so I recommend that if you do publish a mass campaign for your product, coordinate follow-up stories/interviews to get value from the press release. Tech/industry focused writers and freeelancers are looking for stuff to write about it, and your project could be picked up.
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