Let’s dive in! Conversational commerce is transferred into the familiar and personal context of messaging apps, transforming the customer experience by making it more convenient for both businesses and customers. Customers with Instagram are used to message their friends directly to ask for their opinion and advice while shopping. Besides this they also make purchases and post stories to show off what they buy.
But what is an Instagram chatbot? https://brn.ai/hub/blog/instagram-chatbots-and-how-brands-can-use-them/