
Buildtrail
Track your startup journey in public
Hey IH! 👋
Over the past month of building BuildTrail publicly, one question has come up again and again:
"What tools do you actually use to build in public?"
At first, I kept adding more tools.
Notion
X
Indie Hackers
Analytics
Loom
A newsletter
It felt productive.
In reality, I was spending more time managing my workflow than actually documenting my journey.
The biggest lesson?
The problem isn't discipline. It's complexity.
Today my stack is much simpler:
X for conversations and daily updates.
BuildTrail for keeping my startup journey in one permanent place.
Indie Hackers for milestone posts and longer reflections.
Loom for product demos and launches.
Analytics to understand what users are actually doing.
A newsletter once you've built an audience that wants to hear from you.
Everything else is optional.
I wrote a longer breakdown of why I use each tool, where each one shines, and where each one falls short.
Full article:
https://www.buildtrail.app/blogs/best-build-in-public-tools
I'd genuinely love to hear from this community:
Has your build-in-public stack changed over time?
Is there one tool you couldn't build without?
Hey Indie Hackers!
Just shipped something I've been building for a while and wanted to share it here first.
The idea came from my own experience. I was building ViewUs about a year ago - posting everything on Twitter. Revenue, users, milestones, lessons. But I kept noticing the same thing: all that content was disappearing. There was no permanent record of the journey.
I looked around and there was no tool that let founders track and publicly share their entire startup story in one place. Not scattered tweets. Not a Notion page nobody finds. A proper public page with your milestones, revenue, users and updates - that you can share with one link.
So I built BuildTrail.
What it does:
— Track milestones as you hit them
— Log revenue and user count over time
— Post updates like a public changelog
— Share it all with one public link
— Control exactly what's visible
It's free to start. Paid plan is $9/mo.
Launched 2 days ago - already have first users and real feedback coming in.
Would genuinely love feedback from this community - you're exactly who I built this for.
What would make this more useful for your own journey?
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I built in public a year ago, sharing milestones and revenue on Twitter, but everything kept getting buried in timelines. So I built BuildTrail: one public page for your entire startup journey.

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