
Caravel
Turn customer feedback into your biggest asset
With big improvements made to our user experience, services, and sales & marketing strategy, we've appealed to better buyers with bigger budgets.
This has also reduced our time to close for enterprise contracts to two months and increased our ACV to $40k.
We launched an upcoming page on Product Hunt along with a promotional teaser. We're starting by running this as a private beta to collect feedback and shape the feature set for general availability.
We just onboarded the first companies to the product. Onboarding was incredibly fast and easy. Product is proving very easy to install and use, which is a big win for us.
The early users were able to ebed it in their products and collect feedback from customers right away. The early feedback has been very positive,
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We signed our first SaaS contract of significant value. We secured this customer through our customer discovery process pre-product. During customer discovery, we worked with them to share early prototypes and ensure our solution was delivering that value they were seeking.
Because of this approach, we were able to close the deal prior to the MVP.
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About
Understanding customers to find product-fit is really messy. Especially as customer feedback flows in and so do the complaints. We seek to make this process continuous, data-driven, and more enjoyable.

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