Du réseau et de la visibilité !
by Matt TThis year 2019 is decisive. After the success obtained by the participatory financing, we must maintain our visibility and make ourselves known.
We decide to select and work on 3 sources of customer acquisition:
- The natural (SEO): via our website and our internal skills
- The inbound and social media: impactful content on LinkedIn, Facebook and Instagram (without forgetting Twitter sometimes)
- Trade shows: we participate in 2 trade shows, one of which is in Paris, which is perfect for reaching our target audience and key accounts (with budgets dedicated to learning).
Our presence at the Paris show is very much appreciated!
Many key accounts are discovering us. Our competitors and (future) partners put faces to our name!
We are the only ones to present a solution dedicated to a short modality like micro-learning. All the other players have chosen to highlight a medium: mobile or a long modality: E-Learning.
