I built a free Stripe churn audit. Testing it on my own SaaS showed me how much silent churn hides in plain sight.
by NAJWA SAADII built ChurnGuard to auto-save at-risk customers, but first I made a free audit that connects to Stripe and shows your exact dollar risk from silent churn.
While building and testing it, the same patterns kept showing up in every Stripe account I looked at:
• At-risk MRR that founders didn't know was there — customers still paying but already gone mentally
• Customers who hadn't logged in for 14+ days with zero automated outreach
• No win-back sequence at all — a failed payment or a quiet cancel just... happened
Silent churn isn't a dashboard problem. It's a "you don't see it coming" problem.
I'm doing free audits for the next 10 founders who comment. Drop a 🙋 and I'll DM you the link. Takes 2 minutes. No stored keys. No pitch in the DM.
If you don't care about the audit, just tell me: how do YOU currently spot at-risk customers before they cancel?
—Najwa
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The quantified risk makes the audit more compelling than a generic churn dashboard. Have founders who saw their silent-churn number actually changed their retention workflow or paid for ongoing prevention, or is that conversion still the main unknown?
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Honestly? Still the main unknown. The audit just opened up so I don't have real conversion numbers yet, not going to make one up.
What I have noticed a dollar amount hits different than a percentage. Every founder I've shown it to shrugged at "5% churn" but leaned in at "$4k/yr quietly disappearing."
My guess is the number alone doesn't convert anyone though. The "ok now what" has to be right there. That's why the recovery playbooks just turn on after the audit instead of making you set stuff up first.
Ask me in a month, I'll post the real number either way
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