Clubhype
Rich social media previews for your Clubhouse events
9:00 am on a Wednesday morning. I wake up to about two dozen messages from my co-founder Sergej… the night before, he went on a marketing spree and let the world know about our product! And what do you know, one of the top hunters on Product Hunt Chris Messina would soon hear about it and offer to hunt us 😱
Well, at the time we didn't know that this would mean we get hunted the very next day so when I finally got up, we were already two hours live 🤯
Oh believe me, it was one crazy day! So many PH users and friends checked out our project, we got many comments and great feedback. It was just amazing to see the numbers go up by the minute and read all the nice messages!
Also, the funniest thing happened (okay, some would call it a founder's worst nightmare 😅): By chance, a competing product would launch at the same time, with the same features that we would offer… what a coincidence!
It was a tough race and in the end, we finished just a short distance behind them in 10th place, with 227 upvotes and over 1100 views on our website!
You probably know about those crazy stories of companies launching on Product Hunt with great thought out battleplans, knowing exactly which date and time are best to launch, how to reel in users, how to activate the network, and farm their upvotes… yeah they're probably true.
But let me tell you: You don't need that huge marketing budget to launch successfully on PH. The most important thing is to have a cool project that people will want to check out, add a nice logo, a video to show how it works, a great onboarding on your landing page… and if you made it right they'll leave an upvote and tell others ✨ For a start, just ask some friends to have a look, let your followers know, post it in some relevant communities and soon the virality will kick in to give you a boost!
This concludes our story of how we launched someone else launched our first-ever project on Product Hunt and how we were successful with basically no preparation. Next time maybe we'll plan a bit better 😅
After a week of work we launched the first version of Clubhype!
Our mission is simple – Offer Clubhouse event organizers a way to better represent their events on social media, with an automatically generated preview image that highlights the speakers and a foundation for more organizer tools
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