Content Weekly

Only 100+ now though, haha!
But still, I'm proud to reach this milestone.

So, some lessons I learned and the things I did.

I changed from Mailchimp to Convertkit.

I really like the UI of Converkit better. It helps me set up Automations, Sequences and Tags way better than I was able to do in MC.

I shared my choice of changing to CK on Twitter, and even got a nice reply from Nathan (founder of CK) himself, yay!

My newsletter was a bit too long, so I made it shorter, focus on sharing, more than commenting.

Started theming the newsletter. The last one was filled with links to 3 great articles about how to monetize your content. Which got a better click and open rate than the general newsletters.

A/B tested landing pages. Currently, the jury's not out on which converts better (both ~20% which is pretty nice), so I need some more traffic.

Added a freebie for signing up. A series of articles covering Content Strategy. This helped a lot with the conversion to subscribing.

I started sharing my progress/tasks on Makerlog, which gave some traffic.

Not part of THIS milestone, but something I'm working on, is building a website around the newsletter. I'd like to create a place where all the curated things I share in the newsletter, are accessible to a broader audience.
This, in turn, will help me to rank in Google too.

If you're interested in learning more from specific Content examples, join my email list! -> https://contentcreationexamples.com/

Cheers!

Jibran

So I started Content Weekly with the intention of inspiring, educating and entertaining creators and business owners about content.

More and more content is generated on a continuous basis. And if you want to be heard, you need to make exceptional content.

That's what I want to help with.

Content Weekly thus provides examples, strategies, tools, interviews, etc. that I curated from the web.

And today I have 50 subscribers to my list! Yay!😄

About half of them came through promoting Twitter posts and the other half through manual work.

Promoting tweets is so much easier short term, but I'm not sure if that is sustainable.
Long term I want to have all my subscribers come from 'natural' marketing.

Promoting is a good way to test my assumptions though. At the beginning of a new venture, you're never 100% sure it is something people want.

Today I will send out a newsletter which contains:

• An article on content strategy
• A Case Study on humor through an infographic
• A Product/Service idea for a "Content as a Service"
• A Quote about 'Audiences'

If you're interested in those topics, be sure to check out my newsletter.

Will keep you posted next week.

Cheers!