Post launch update: Pivot, Cold calling and AI !
by Pratik SWe launched contentable.ai this week. We realised pretty soon that we targeted a broad market by building all the features we could think of. We realised our USP was our model comparison playground where users could compare all the available models and the performance of their prompts. We updated our landing page at the end of the day to reflect the same. It felt like we did a pivot right after launch 😄
We have been reaching out to probable customers by emailing or messaging them. This is the process we have been following.
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Before launch we collated a list of likely users/early adopters in a google sheet who we could reach out to for feedback. We captured what their interests were and what we knew about them. We had to personalise the message to make sure we got their valuable attention.
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We tried our own medicine for cold emails. We used contentable to create the opening introductory line for cold emails and we compared the output across GPT 3 vs GPT 4 vs Google. Sharing it here for fellow indie hackers, you can edit the example based on your cold email process. #shamelessplug
https://app.contentable.ai/playground/6506542a4790bc666f7ef724
We found that palm API was hallucinating a bit but the content was casual and relevant. GPT 3 and 4 were giving different outputs based on the recipient. They say every model has its own love language and we realised that right away when we compared the outputs
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We added multiple leads and their interests as scenarios and started creating the first drafts of our cold emails. We mixed and match based on the outputs which resonated with us. We used the opening lines as first draft and then built the email content for each user we reached out.
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We hit send and now we are waiting anxiously to get some traffic and some feedback from early users 🤞🏽
We will keep sharing our journey as we launch and grow our indie product ❤️
