
ConvertEase - File Converter
Private, on-device file converter for iPhone
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July 24, 2026
Launched ConvertEase — a file converter that runs 100% on your iPhone
After seeing every "file converter" turn out to be a website that uploads your private files, caps the size, and shows ads, I built ConvertEase to do it all on-device. It converts and compresses images, video, PDFs, documents and audio, with no uploads, no size limits, no ads, and it works offline. It is live on the App Store and I am sharing the journey here. Would love feedback from other indie makers on distribution — organic and ASO so far. Site: https://fileconverterapp.com
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Most 'file converters' upload your private files, cap size, and show ads. ConvertEase does it all 100% on-device — convert & compress images, video, PDFs, docs, audio; no uploads, no limits, no ads.

1 Comment
Building everything on-device is a strong product decision.
Was there ever a point where supporting cloud processing would have made the product easier to grow, but you decided the tradeoff wasn't worth changing what ConvertEase stands for?