
Cookle
Automatic grocery shopping, for busy people.
We achieved this by posting (fairly) regularly and engaging with other people.
It's a tiny number, but it's a starting point. I'm thinking about ways to scale this.
Next step is reaching out to micro-influencers to discuss collab opportunities. Next target: 500.
I love food and I love cooking, but I loathe grocery shopping. Deciding what to cook and the time it takes to find the groceries (in-store and online) is painful. Like everyone else, I’m kind of busy and would rather spend my spare time with my family and friends. In addition, I casually follow the FIRE (Financial Independence Retire Early) mentality, minimising living costs where possible. I hate waste too - particularly food waste. So I have made it my mission recently to see what I can do to make this weekly chore less expensive, less wasteful and generally simpler.
It’s 2020 and I can’t believe grocery shopping hasn’t been “solved”. Why is this even still a chore? Is it possible to imagine a scenario where we never have to think about the act of grocery shopping again?
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Meal planning, searching for recipes, making lists, overspending and wasting food. Food shopping shouldn’t be this hard. Cookle exists to take this chore off your hands and bring food shopping into the 21st century.

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