Cozee Candles

Finally set up Google Adwords account and can start dabbling with paid marketing. What's most surprising is the simple fact that anyone writing anything "for free" on the web about Google or FB ads is remarkably dull and uninformative. Or maybe I should get off youtube. :(

Moms are an underutilized growth marketing channel and here's why. (1) They love you and will support any half baked idea, and (2) they love bragging about you and will share your half baked ideas with their network.

So, as you prepare for open betas, remember to call your mom.