Disabilities United Association

Simpler, clean focus on initial goal - 1000 people to pledge to get things rolling.

DUA shows up as the "underwriter" for Disability News Wire...

1. Twitter - top of funnel (plus cold outreach when I get off my ****)
2. Disability News Wire - middle of funnel - email newsletter sign up and pull down to...
3. Disabilities United Association - bottom of funnel.

No smarts in the site at all. Wordpress and Contact form 7.

The pledge form may be to complicated... you can also simply sign up with an email.

Next step... pounding the pavement to get to that 1000 pledgers.

Working on connecting with disability media folk who are potentially future "ambassadors".