Last Friday morning I figured I could use all the Doka functionality I build thus far to offer people a free online image editor.
The image editor can then be used as a way to make people aware of Doka and to send them to the product page if they want to use Doka on their website. So I uploaded the editor HTML page, added a small link at the top right, and made the world aware with a small tweet.
That's that. I was about to go make myself an espresso when Smashing Magazine (980K followers) retweeted my tweet. Uh oh. Let's postpone that espresso. Two hours and some bug fixes later it was time for a timeout and that espresso.
The tweet has now been viewed 154,000 times, 4,500 people clicked the link and played around with the editor, of those, 150 clicked through to the Doka landing page. It has already generated some new leads so that's great.