We have implemented our payment method last week on Dorik and got 8 paid customers in the first week. But we have received some requests for a Lifetime Deal. We were thinking something like that for our early beta users. Our early users giving their valuable time to try and test our platform and giving us feedback. So we wanted to reward them.
Yesterday, We offered a Lifetime Deal for $49 (still active), and automated the process of giving early access so that new users can get access instantly. We are very close to public beta.
While I was preparing to send an email to our registered users about the deal, something dramatic happened on twitter.
Matt tweeted this:
We started receiving lots of visitors from Twitter. Meantime, I have sent the email update to our registered users about our Lifetime Deal and boom— Sales started coming from our existing users and also from newly registered users. We have got 23 customers in the last 24 hours and $1,054 in sales. Around ~40% of that came from the new users who found us on Twitter.
We are really thankful to the wonderful NoCode community here and on twitter. The support and feedback are amazing so far.
Possible Mistake: We switched to EmailOctopus from MailChimp. Our Lifetime Deal emails have been opened by only 12% of registered users so far. On MailChimp campaigns, it was over 40%