EchoFox

I started developing a prototype for EchoFox mid July. I wanted to build a CX and marketing tool that was different from the existing train chatGPT on your docs.

The way I decided I was going to be different was to provide a better designed chat widget inspired by Intercom.

And I realized just having AI answer questions was not enough, in order for this tool to be different it needed real time chat.

After building the prototype and sharing it with a few people, I was able to get my first customer through Discord.

In the early days there is no specific thing you do, other than shout about your product in a tasteful way, get feedback and hope people see the value in it.

Once you get a few customers learn about their avatar and see how you can replicate it. Its been vital for me to start a Slack group to communicate with interested people.

It's still early, and I'm figuring out how to position differently and which channels are going to be effective.

Heres to going from $100 MRR to $10k MRR

Cheers,
Michael Aubry