eesel

We launched on PH and grew from 140 users to more than 2k. It was a wild ride on the day of the launch as it was somewhat a culmination of a year's work. We were finally letting eesel go in the wild. Of course there were obstacles leading up to the launch, during and after. In particular, a critical bug made it so that almost a 100+ users were unable to set up eesel. While we fixed the problem right away, it takes time for Chrome to review and relase the changes. Wild ride, that's for sure.

We're stoked we ended up as product of the day :)

We added a new team member, changed our name to eesel, built some very deep product rule functionality and finally started feeling like a more robust product. We're incredibly excited by our core group of beta users who felt genuinely engaged with the product.

After pivoting drastically from our initial API based integrations idea (called Sherlock), Obair got it's first user. Of course, it was someone we knew but it felt so amazing seeing that user appear in our Intercom customer list. Obair was very much still an MVP at this point - you could search across history based on titles. And that's it.